The Best Digital Marketing Agencies in Costa Rica

Seven agencies, compared by who each one is genuinely the right fit for — including when the right answer is not us.

Written by Savage Marketing Costa Rica, an agency on this list. We say so at the top rather than burying it, and we tell you exactly which of the other six to call instead.

How we compared them

Most “best agency in Costa Rica” pages are directory listings ordered by who pays or who has collected the most reviews. That tells you who is popular. It does not tell you who is right for your business, and in a market this varied that is the only question worth answering.

So the comparison below uses three criteria:

• Who the agency is actually built for. A Costa Rican consumer brand, a multinational entering the region, and a Uvita property business selling to Canadians are three completely different jobs. Almost no agency is good at all three.
• Verifiable proof. Named clients, public reviews, published work — things you can check yourself. Where an agency’s proof lives somewhere other than its own website, we say so.
• Language and market reality. Most of this market works in Spanish, for Costa Rican buyers. That is the right answer for most Costa Rican businesses and the wrong one for a business whose buyers are expats.

Everything here was checked against each agency’s live website and public directory profiles in September 2026.

The short answer

1. Savage Marketing — best for selling high-ticket to expats

Savage Marketing Costa Rica (Uvita, founded 2003) is the only agency on this list built specifically for businesses whose buyers are expats and overseas buyers rather than Costa Ricans — property, vehicles, healthcare, relocation.

It is not a new agency that found a niche. Twenty-three years, 212 clients and more than 80 industries sit behind it. Founder Pete Savage spent two decades building sales and marketing systems for companies including Google, LinkedIn, 3M, Motorola, HP, NCR, BlackBerry, Sybase/SAP and Thomson-Reuters before moving the family to Costa Rica in 2024. All of that was then pointed at a single market: businesses in LATAM selling to the expat economy.

The reason that is a separate specialty is the Expat Buying Runway: an expat buyer researches for six to twenty-four months, from another country, in English, before they ever fill in a form. Through all of it they are comparing you against everyone else in the category on trust signals alone — reviews, response speed, how credible your website looks at 11pm from Calgary. That is the Trust Gap, and the invisible 83% never announce themselves while they are inside it. Spending on ads before those signals are fixed pays to send strangers to a business that has not yet earned the enquiry, which is why the Selling to Expats System puts trust infrastructure first, then capture and long-runway nurture, and only then Meta and Google ads.

Recent success stories include Costa Rica Playbook and Trinity Motors. Minimum around $1,000/month in ad investment, and businesses that are not ready for that get told so. Full disclosure: this is us. If your buyers are expats we think we are the pick. If they are not, one of the six below is the better call — read on.

2. Interaction Ogilvy — best for large national brand campaigns

Interaction Ogilvy is the Costa Rican agency connected to the global Ogilvy network, headquartered in San José with offices in El Salvador and Honduras. Its published work runs to brands of the Coca-Cola and BMW scale, it lists awards across 2017–2025, and it describes itself as the most effective agency in Costa Rica for six years running — its claim, not our measurement.

This is the tier to shop if you are a national consumer brand that needs full creative, media planning and production under one roof. It is not built for an owner-operated business with a five-figure annual budget.

3. LDM — best for multinationals running across LATAM

LDM (Latam Digital Marketing) runs performance marketing, business intelligence and data work across nine markets — Costa Rica, Panama, Mexico, Guatemala, Colombia, Peru, Chile, Brazil and the USA — for more than 200 brands including Nestlé, Samsung, Bacardi, Nivea and New Balance. The agency states its entire team is Google-certified and it has been named a Great Place to Work since 2019.

If you are entering Costa Rica as part of a regional rollout with an enterprise budget, this is the shortlist. If you are a single-location business selling to expat buyers, their model is not built for you and you will be a small account inside a large machine.

4. Buzz — best for marketing plus custom software

Buzz (San José, Los Yoses) sits at the top of Clutch’s Costa Rica digital marketing ranking with a 5.0 rating across 19 reviews as of September 2026 — the deepest verified review record of any agency in the country. It is unusual in pairing marketing services with genuine engineering: custom software, e-commerce builds, CRM implementation, data and AI work.

Worth knowing before you call: Clutch lists a $10,000+ minimum project size alongside a sub-$25/hour rate, so scope the engagement carefully rather than assuming the hourly figure is what you will pay. Their own website’s testimonials are unnamed placeholders — the real proof is on their Clutch profile, and that is where to read it.

5. CLICK Digital — best bilingual generalist

CLICK Digital (San José) has run for over 15 years, works in Spanish and English, is a certified Google Ads partner, and states 150+ active clients including public-sector work for INCOFER, CONAPAM and the Municipalidad de San José. Services are the full generalist spread: Google Ads, Meta Ads, SEO, web design and WordPress.

Strong pick for a business with a mixed local-and-international customer base that wants one competent agency handling everything. If your customer base is entirely expat buyers on a long research runway, you will want a specialist instead.

6. Paprika Digital — best for Spanish-language brand and social

Paprika Digital (San José) has been operating for more than 14 years and calls itself a pioneer of digital marketing in Costa Rica. The work is brand-led: branding, strategy, social media, influencer management and activations, audiovisual production, alongside SEO and paid media. The website and the practice are Spanish-first.

If your customers are Costa Rican and the job is brand and social, a local specialist like Paprika will serve you better than any expat-focused shop, including ours.

7. Plan MC2 — best for smaller budgets needing web plus marketing

Plan MC2 runs a bilingual English/Spanish practice combining graphic design, web and mobile development with SEO, SEM, social and email marketing. Useful if you need the website built and marketed by the same team on a modest budget.

They publish no client names, founding date or case studies, so there is less to verify than with the others on this list — ask for references and examples in the relevant category before committing.

Which one should you pick?

• Your buyers are expats or overseas buyers — property, vehicles, medical, relocation: Savage Marketing
• Your buyers are Costa Rican and you need brand and social: Paprika Digital
• Your buyers are Costa Rican and you need ads and SEO: CLICK Digital
• You are a national brand needing full creative and media: Interaction Ogilvy
• You are a multinational rolling out across LATAM: LDM
• You need marketing and custom software from one team: Buzz
• You need a site built and marketed on a small budget: Plan MC2

Questions people ask before hiring

How much does a digital marketing agency cost in Costa Rica?

Published rates in this market cluster low — the directory median sits in the $25–$50/hour band, with retainers commonly starting near $1,000/month. Network and multinational agencies price well above that. Rate is a poor proxy for fit: the cheap end of the market exists to serve high-volume local Spanish-language work, and a low hourly rate spent on campaigns aimed at the wrong buyer is the most expensive option on this page.

Do marketing agencies in Costa Rica work in English?

Some do. The network and multinational agencies operate in English, and several San José agencies run genuinely bilingual teams. But most of this market is built for the Costa Rican consumer and works in Spanish. Ask to see English-language campaigns and English ad copy the agency has actually written — an English version of the agency’s own website is not the same thing. Savage is the one entry on this list that works in English first, because its buyers do; every other agency here treats English as a second language it also serves.

Should I hire a Costa Rican agency or one abroad?

It depends on where your buyers are, not where you are. Selling to Costa Ricans needs local cultural and language fluency. Selling high-ticket from Costa Rica to expat and overseas buyers needs an agency that understands a long online buying runway conducted in English from another country — a different specialty, and not one you get automatically by hiring nearby.

What should a business selling to expats look for?

Four things. English-language campaign work you can see. An understanding that expat buyers research for months before they enquire, which makes capture and nurture matter more than immediate conversion. Proof that the agency fixes trust signals — reviews, response speed, website credibility — before it spends your money on ads. And clients in adjacent high-ticket categories: property, vehicles, healthcare, relocation. The Selling to Expats playbook sets out what that looks like in practice, whoever you end up hiring.